Monday, 25 November 2013

Unforgettable b'day celebration

It is quite common now a days . Celebrating b'day in lucrative manner . Recently i attended one such first b'day celebration. Everything started with bang but end with misery. The one year baby was suffered from fever for past three days. Doctor check up and medication were done and even though fever is still worsening . Nothing worked out to lower its temperature. We reached the day before his b'day . His usual enthusiasm is missing . As guests number increased his crying level also increased . The whole night i heard only his crying .He unable to sleep and diarrhea doing its duty heavily.  Its hard to see him with all this pain. In early morning he was again taken to doctor.  Happiness is missing in all of us. After injection he slept for an hour. And  he started crying .The party is scheduled to be in evening. Simultaneously arrangements were going on for it too. Evening we are getting ready for his function again he started screaming. After he dressed up we were making fun to make him laugh but nothing works. He wore a coat suit which is quite fit to him.
When we entered celebration Mahal already cake is ready. We tried to make him sleep but couldn't . We were waiting for friends and other family arrival for party to be started.  The AC room adding pain to him.
Finally celebration started by cutting cake . After that photo session started . The photographer screaming the baby name to look at him. In every photo his tired face is clicked . After dinner we packed back for home. We were waiting outside. Suddenly his father holding him and running towards hospital . We can't figure what was happening . We found that eyeball remains still and no movement in him. That moment can't be explained . We all chasing towards hospital . My heart is beating fast and his mother weeping . Its hard to console her as tears rolling out from mine too. He was admitted in emergency ward. We were standing in the reception to see him . After half an hour his mom taken him out. After seeing him only its a great relief for all of us. Now a days when i hear or see poster for b'day a strange feel occupies me.

Monday, 11 November 2013

changing facet of festivals...

Glittering advertisement and discount coupons everywhere fortifying the arrival of festival. Ya it's the arrival of diwali. Marketers made Diwali and other festival as key for their marketing . Everything is made ready made and finger point . Diwali is festival where we usually purchase new apparels and sweet preparation will start before weeks . But now the scenario is changed . Starting from mobile phone to automobiles every commodity wore a diwali offer tag.
The purpose for which diwali celebrated is now changed . It is seen as a time for shopping . As well versed in capturing the minds of customer every marketers show their marketing competency by introducing new products and bumper offers . And also it is noted that commodity which get offer price will reach among people rapidly. People should also make sense of worth the commodity which he pays. And other trend is buying sweets in shops which gave rise to numerous shops at every streets. Whether it is hygienic or not people rely on the ready made sweets and savouries . And as a result leading to health issues . And the next one is crackers. Lavish spending on crackers not only waste of money but also pollute the environment . Sometimes it lead to fire accidents . The festival sometimes leads to misfortune. We all hope for a safe and joyful festival ahead.